I’m Bonnie Kate, an illustrator and icon designer working in brand and product design at Netflix, based in San Francisco. I’m the brand lead and illustrator for Design x Us. I write and speak about design culture and illustration systems.

Select clients: Airbnb, Netflix, Lyft, Square, Facebook, Figma, Caviar, Oura, Lush, Segment, MURAL

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Lyft’s driver learning platform needed a modular, comprehensive illustration system to educate drivers and keep them on the platform, and could support animation.

Design systems ❋ Iconography ❋ Illustration ❋ Mobile Design

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Square’s employee resource groups needed an imaginative, flexible brand system to highlight their contributions within the company and at external events.

Branding ❋ Diversity and Inclusion ❋ Identity ❋ Illustration

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The restaurant side of OpenTable’s business deserved a SWAG refresh that would simplify the design process for marketing partners through a modular design system.

Branding ❋ Design systems ❋ Illustration ❋ SWAG

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California Court System

For a new initiative by the California court system, I built a scaleable iconography and illustration system designed to speak to the millions of California residents about the complexities of self-representation.

Diversity and Inclusion ❋ Iconography ❋ Illustration ❋ Web

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Oura's editorial content makes complex science easy to understand; I'm the person who visualizes all that content.

Data Visualization ❋ Editorial Design ❋ Iconography ❋ Illustration

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Square’s marketing and product teams needed an illustration system to help communicate more delightfully with merchants and to help explain complex ideas.

Art direction ❋ Design systems ❋ Illustration ❋ Mobile Design

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