I was asked to fill out Square's marketing icon set. We had around 100 at that point designed by the design director, Ty. It was my job to figure out how to create a cohesive set that was accessible to everyone, and that satisfied multiple size requirements.
Square's icon system has over 1000 icons. I built around 700 of our icons, taking over where our design director left off. All of them are built in Figma, meaning that they are easily accessible to both marketing and product designers. I then worked with our engineering team to implement all these icons into our manifest.
While we have a clear set of rules, sometimes a project comes along that breaks some of them. Here's a handful of examples which demonstrate why having a base rule set is so important to creating consistency when you have to evolve.
In collaboration with the Dashboard product team, and speaking with the DRIs for all Square Products, I designed and built this icon set for Square Dashboard. Three sizes: 32x32, 24x24, and 16x16. These communicate all of Square's products.
I work with the Design Systems team to develop specialty icons. This specially sized set was custom made for Square's new hardware: Square Terminal.
I had some opportunities to collaborate with colleagues to animate some of our icons.
Collaboration with Caviar team to create icons which demonstrate how Caviar works.
This work blossomed into so much more than an icon set. It gave the company's illustration style a voice and allowed me to collaborate with so many designers and engineers. The production team and the design systems team gave me the support to succeed which helped all the product teams at Square.